by Bethany | Mar 14, 2012 | David Lauterstein
I was teaching a massage business class about office design, time management, policies, procedures, etc. We had just touched upon the elegant Buddhist concept that 60 percent of healing is environment. Some spaces you just walk into and immediately feel better; some...
by Bethany | Mar 14, 2012 | David Lauterstein, Deep Massage, Types of Massage
Ten years ago Lippincott Publishers was interested in me doing a book on the method of Deep Massage I teach. However the further we got the more they wanted me to write case studies, tone down the poetic language, and make it more textbook-y. That’s not my...
by Bethany | Mar 14, 2012 | David Lauterstein
In a staff meeting at our Lauterstein-Conway Massage School, I recently noted a colleague promoting a course we had never offered. I said, “She’s smart.” Our Marketing Director, Jennifer Shaw, never being one to mince words, said,...
by Bethany | Mar 14, 2012 | David Lauterstein
By David Lauterstein, 4/22/10 People make fun of massage And also of martial arts. Both do attract people in love with fantasy land. I have the fantasy I am a healer. I have the fantasy I am a warrior. Yet the desire to be a healer and warrior are two of the highest...
by Bethany | Mar 14, 2012 | David Lauterstein
Plato identified the three realms of virtue: goodness, truth and beauty. Massage has been, to some extent, lately mired in truth. So-called science-based or orthopedic approaches have been extremely popular. The “facts” are trotted out as the rationale for how we...